Pale-Ale-Web.jpg
PaleAle.jpg

Burton Rd brewing Co.

citra pale

Collaborating with design agency ReasonablyGood, a wrap-around can label for Burton Rd Brewing Co, a revamp of the previous Pale Ale bottle label.

Like the original idea, Burton Rd Brewing Co asked us to design a beer label that communicated their brand and the origins of their beer.

The pale ale being commonly associated with sunshine and the beach, we wanted to incorporate the notion of beach life, with the urbanized and industrious personality of Manchester.